by Gordon Menzies
Since the dawn of interpersonal communication, some fundamental principles have emerged that are never going to change, period!
If you are a Sales Professional who wants to succeed, you need to adopt these basic principles as part of your pitch, or take it from me? You will fail. Or even better.. Just put them into practice in your personal life. That way, they will be engrained into your customer engagements as well.
The human brain is hard-wired to make decisions very quickly. Put differently; a potential customer can decide in seconds whether they will like you or not. This phenomenon occurs as you meet someone for the very first time. It is not a personal thing; it is simply the human brain at work. As you are no doubt aware, in sales, the first meeting is also the most important. It is where first impressions are formed and opinions are made, leading to the exchange of valuable information. So, I ask with tears in my eyes (no pun intended),...
In our Leadership work with senior Executives, we are asked who our toughest clients are. The hardest leaders to coach are those that do not create/allow time for reflection. The most common challenge we find is quality time together. Everyone is SO busy doing, doing, and some more doing. Diaries and work schedules are unbelievably demanding.
This trend will only increase with the VUCA world we live in. The Boston Consulting Group measures an index called the “Complicated Index”. This index has been rising by nearly 7% per year over the last 50 years! It is said that we are living in the middle of a 50-year period of the most change ever experienced.
Deep thought and reflection are casualties of this high-pressure and high-stakes environment for Executives. CEOs find themselves rushing from event to event, Zoom calling on a back-to-back basis and making decisions “on the hoof” continually. Downtime is often regarded as wasted time.
No wonder that survey data...
I am part of a digital marketing membership group called Atomic, which headed up by two awesome and energetic guys called Andrew and Pete.
My membership with Atomic has been a great success and I have learned so much in my time as part of the community. Andrew and Pete are incredibly competent, and their community is powerful, so you can imagine my surprise (a pleasant surprise!!) when they reached out to me to invite me to participate as a presenter in their free online business training initiative, called ‘Let’s Do This Live!’.
The idea of this weeklong training initiative was that business owners would pick an area of their business and work exclusively on that for the week, at the end of the 5 days they would have a strategy and plan to implement.
I was asked to run a full one-week sales make-over to attendees from all over the world. Two Facebook Live’s per day with Q & A, matching handouts, and activities etc – free of charge. Of course, I...
A sales slump is a time in which a sales pipeline loses its momentum, leads slow down, or stop coming in altogether, opportunities that are already in play begin to stagnate, and deals that we were sure to win we either lose to a competitor or to a lack of decision-making readiness from the customer.
This can happen at any point of time (or times) during the lifetime of a business, yet when your sales activity slows down, of course, with it your sales results too, and today I share my Top Tips for getting out of a sales slump:
Face the facts
If you want to get out of a slump the first thing you must do is acknowledge that you are in fact in a slump. Avoid the temptation to spend too much time thinking about how you got there, yes, we are coming out of a global pandemic and we are living in unprecedented economic times - but that's only part of the challenge.
It may also be that you are tired, that you have overlooked the fundamentals and allowed your disciplines to slide… -...
By now, you probably know that my team and I have been hard at work preparing South Africa’s first-ever online Remote Selling School. I am delighted to let you know that Africa’s first Remote Selling school has been accredited by the IISA for 8.4 CPD points - already over 2600 students have taken this course, with great reviews!
Sales is one of the coolest jobs globally, and it just got even cooler, not only can you serve clients with meaningful solutions, determine your earnings, and meet people from all walks of life, now you can do it from the comfort of your home office.
Sales has changed forever, and I could not be more excited. Geographical territories, grueling travel schedules and the frustration of trying to find time in your client’s calendar are all a thing of the past! The world is virtually your oyster.
While many assume that this medium may be sufficient for some industries like the technology sector, the reality is that enterprises that have relied...
What started out as a crisis, has turned into a major opportunity for sellers globally.
In this short piece I am going to share some facts from a recent study conducted by McKinsey that all sellers should pay careful to attention to.
In this study you will discover what real life B2B buyers are saying, and why there is much opportunity to be grasped with both hands in this new world of online selling.
Three quarters of buyers and sellers prefer online
First things first – more than 75% of B2B buyers and sellers say that they prefer digital self-serve and remote human engagement over face-to-face interactions. Only 20% of B2B buyers interviewed said that they wanted to go back to face-to face interactions post-pandemic.
Their motivations? Health, safety, and ease of scheduling were the primary reasons, but time saving, efficiency and convenience also featured on the list of benefits to both buyers and sellers.
BIG purchases happen online
Traditionally we have believed...
I touched on this briefly in my Facebook Live last week, and I thought that putting together an easy to reference, won’t break the bank cost wise list of cool tech goodies, that will help you to not only appear super professional in your online meetings and pitches – but also give the upper hand over your competitors would be super handy to help you up your game.
PS – why not put these on your Christmas wish list, maybe Santa will oblige?
It is all about the right angles, and although one’s laptop may come with a webcam, these do not always cast one in the best light. From angles, to clarity and colour, there are so many different offerings that cannot be provided by a standard laptop camera.
Webcams do not need to break the bank and offer a variety of incredible benefits to help level up online meetings and presentations.
I use a Logitech camera for my webinars, Facebook lives and client meetings – and they have a variety of different offerings...
“We make a living by what we get, but we make a life by what we give.” Winston Churchill
In December of 2009 I had the privilege of visiting Israel on a tour and in the time that I was there I learned so much, and today, as we head in to December and the season of giving, I would like to share one particular lesson from this time with you.
In Israel there are two great and famous lakes, the Sea of Galilee, and the Dead Sea, and both lakes are attached to the River Jordan. The Sea of Galilee is fed from the River Jordon and it in turn feeds life back into the River Jordan. The Sea of Galilee plays a significant role in the nourishment of Israel as it gives life to so many.
The Dead Sea on the other hand, is also fed by the River Jordan but unlike the Sea of Galilee, it keeps the water for itself, sending nothing back. The Dead Sea is also barren and lifeless.
This can also be an incredibly powerful metaphor for our individual approach to generosity.
In times of great...
“To rid yourself of old patterns, focus all your energy not on struggling with the old, but on building the new.” – Dan Millman world-class gymnast.
In 2013 Marissa Mayer, Yahoo’s CEO, and ex-Google wonder child, banned working from home and now seven years later the world has been thrust into remote working. It turns out that remote work is not only effective, but also popular with it growing at an unprecedented rate.
Whether you, as a seller, find yourself part of an organisation that is embracing this move, or, if you are part of a company that is resisting remote selling; according to the latest research this movement is here to stay and you can expect your customers to want to engage in online meetings, cutting down travel and other such time wasters. Working from home has incredible benefits, but it comes with its challenges too. This week I am sharing some foundational strategies that you can use while finding your groove as a remote salesperson:...
A recent survey conducted by Corporate Executive Board (CEB) shows that when B2B buyers were asked what caused them to repeat buy from an organization, 53 % of the reason that they buy and buy again is because of the sales experience.
Another current survey done by Sales Force showed that 50% of companies stopped buying from their supplier because their competitor provided a better experience. That is right, you read that correctly, they lost existing customers because a competitor offered a better sales experience.
That loss of customers, while entirely unnecessary, can be avoided by anyone who is willing to make the effort to provide a seamless sales experience, and with sales now being online and digital – the playing field is becoming even more level than it has been in recent years.
However, if we hope to excel in this area, we must first understand the challenges, and determine how we will respond to these challenges. Our response to these buying and selling...